the ethical move

Pledgees.

Sarah Jane Burt

February 14, 2022

I am making the ethical move because I believe that you don’t have to make people feel bad to buy your stuff. Instead, you can educate, inform, and delight so that people are excited to make the purchase.

Marie-Eve Trudel

February 14, 2022

I am making the ethical move because I want to honour our honesty and authentic work and I am tired of getting sold shit

Ana Cholodovskis

February 14, 2022

I’ve always been skeptical about the marketing strategies. Last year I started to look at the digital marketing in a different way. My philosophical background (I’m finishing my PhD in Philosophy) took me to ethical debates (or better, the lack of ethical debates) in most marketing spaces I’ve been.

Lorin Husa

February 12, 2022

People over profit, always.

William Miller

February 10, 2022

As an artist and a collector I pledge to treat with respect people’s information and privacy.

Franny Collingham | Wild Clouds

February 9, 2022

I am taking the pledge because I want to disrupt the traditional fashion marketplace which is founded on exploitation and manipulation. By being transparent, inclusive and thoughtful in our marketing, my brand can work against the tide of greenwashing and take the guessing work out of sustainability.

Irma Barten

February 9, 2022

I am taking this pledge because this way I can help a tiny bit in raising awareness for this subject. To me money never comes before the need for humans to be seen, heared & helped in what ever way. I want to work with my clients from a place of safety and respect. There is no need for greed, unfairness, inequality & powerstructures… period. This also goes for building and having a business. Spreading the word with love!

Jessica Fields

February 9, 2022

I am making the ethical move because it’s apart of my core values to be open and honest with my services and business.

Amy Jarvis

February 9, 2022

As a yoga therapist and a business owner, my marketing practices provide me with elements to weave good practices through the tools of yoga… it’s not all in the postures; it’s how I show up in all areas of my life that have proven to give my business sustainability, foundation, and continuous growth.

Natalie Brite

February 5, 2022

I am taking the ethical move because I believe there should be more accountability in the realm of business. Businesses have the power to shift cultures and create tremendous change on social, environmental and economic levels. Committing to ethical business praxis is how we commit to holding ourselves accountable to use our businesses as a force for good.

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