the ethical move

Pledgees.

Pascale Cote

January 25, 2022

I want to actively participate in changing the business space so it becomes more inclusive, diverse, welcoming of our full humanity.

Laura Mathiaszyk

January 25, 2022

I am making the ethical move because I highly value genuineness in business, especially in business that is ones matter of the heart. The product itself helps to bring people’s dreams into life. No fancy marketing needed.

Maria Evans

January 25, 2022

I don’t want to be part of a system that tricks or frightens people into paying for services that aren’t right for them, or that they might not be ready for.

Stefan Kempf

January 24, 2022

I welcome an appreciation of customers, mutual respect and fair dealing in today’s fast-paced world.

Rachel Baker

January 24, 2022

I’m making the ethical move because I don’t believe people should be sold things they don’t need, and especially not through deceitful and manipulative tactics. I believe that marketing can be honest and transparent. If you have a great product, you don’t need to use dodgy techniques to sell it.

Jarmila Yu

January 23, 2022

I am making the ethical move because I am tired of being tied into long contracts and don’t allow for change if situations change, I therefore want to be able to offer my clients lowest hassle lowest risk options so they feel happy and confident signing up to use our services.

Nathan Hyatt

January 22, 2022

I am making the ethical move because, as a budding writer and long-time cartoonist, I choose to live with dignity and respect for everyone and everything in our world. I never, ever want to put a dollar before that. Dollars can be worthless, but other things are priceless.

Simon Hague

January 21, 2022

We are a coaching provider where we rely on high levels of trust in our client relationships. What better way to start this, than with an ethical start – delivering transparent relationships and agreed commercial agreements.

Sophie Badoux

January 20, 2022

I believe in business as a force for good and marketing should support this in an ethical way. As a marketing professional, I want to change the tide so everyone knows marketing can be ethical, and is empowered to spot marketing that isn’t. Marketing can be good and trustworthy, and I want to see more of this. I pledge to be ethical in my own marketing too.

Jonathan Chan-Choong

January 20, 2022

I take this pledge not just for myself but for the future generations – the ones who will be born into this world that I created.

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