Pledgees.
Holly Hinton
April 23, 2021
Transparency, honesty and authenticity are my key company (and personal) traits so ensuring that these shine through in everything I do is so important to me.
Meghan Field
April 23, 2021
I am making an ethical move as I want to share my services and whole self in the most transparent and authentic way possible.
Kelly Lawson
April 20, 2021
I want to feel fully aligned with absolutely every aspect of my business, and this includes authenticity and not manipulative sales tactics. I do not want to be lied to, and I do not want to be part of the problem. I want to live wholly by the golden rule, I have been impacted by manipulative marketing tactics, and I have work to do to fix this.
Gerrit Schuster
April 20, 2021
Enough exploitation. Want that humans are around for some centuries more? Stop screwing them over for digits.
Chloe Quinn
April 20, 2021
As a graphic designer I’m really aware of how inauthentic a lot of branding and advertising is, and also of how uncomfortable that makes me feel. The Ethical Move makes me feel like I’m not alone in feeling alienated by most marketing “advice”.
Carrie Bach
April 20, 2021
I am making the ethical move because, as someone who helps aspiring future lawyers get into law school, I believe it’s important to support clients who appreciate ethical marketing as part of a larger commitment to ethical issues.
Jill Prescott
April 20, 2021
I am done participating in systemic manipulation based on dominance culture that feeds on fear in order to uphold capitalism and patriarchy. I am committed to learning and unlearning so that I may contribute to the dismantling of all systems of oppression.
Trudie Thorp
April 20, 2021
My marketing business is based on being conscious and ethical. I wanted to take the Ethical Move pledge as a part of the values within my business, to help add structure and guidance to the ethics to which I operate and as long-lasting principles that I am committed to. This pledge I am making articulates that message, and shows how I use transparent, honest and genuine strategies and plans so that my ethical clients can be assured that we hold the same values.
Débora Brandão
April 20, 2021
I have been trying to expand information on inclusive communication and digital accessibility, so that marketers create content that serves more audiences, among people with disabilities. I am neuroatypical: autistic and ADHD. I do not agree with the demands of productivity, creation and large loads that are placed on professionals, creating a toxic environment for content creators and consumers.
Matilda Eggert
April 20, 2021
I am making the ethical move because nobody buys the ‘salesy’ pitch anymore. Why? Because people want to dive into the heart of what matters. If we’re the lucky few with money to spend, let’s spend it on brands that make a world of good. If we’re lucky enough to market those brands, let’s get to the point and tell those beautiful world-changing stories.
