the ethical move

Pledgees.

Matt Tutt | Matt Tutt Digital Marketing

July 18, 2026

I am making the ethical move because I want to ensure I am helping other ethical and sustainable brands to succeed in growing their business online.

Dhiya Hani | Dhiya Hani

July 18, 2026

Sleazy sells don’t work. Even if they do, I’d still like to have a clean conscience to do my job :)

Margarita Ortiz Martinez |

July 18, 2026

I am making the ethical move because I am tired of being manipulated or pushed to make decisions instead of having honored my own decision-making rhythm and processing. I want to be part of the solution by designing safe decision-making spaces and timeframes for my clients and also committing myself to learning and incorporating trauma-informed approaches for marketing and sales in my business.

Eilish Shepherd | Peak Patisserie

July 18, 2026

I’m pledging to stay ethical, it is my aim to always been transparent with my clients on the services they’ll receive and the costs etc associated with this.

Mandy Paysse | Mandy Paysse

July 18, 2026

A people-first mentality is essential, and I’m honored to be part of this pledge. I’ve experienced manipulative sales from people, and I pledge to sell the way I want to be sold to – ethically, with integrity, and empathy. My goal is to help as many businesses as possible that come my way, whether they decide to buy or not.

Sarah Coleman | Complementary Words

July 18, 2026

I want my work to foster connection, not coercion. Consumers are savvy and won’t buy into snake oil selling tactics anymore.

Kate Ryley | KateRyley EIRL

July 18, 2026

My top values include authenticity and honesty and my mission is to serve people with those values forefront.

Michele Kaye | Self Employed

July 18, 2026

A monster has been created with society and marketing: dirty tactics to make people consume while someone else gets rich and ruins people and planet in the process. We cannot continue like this. I want to make a difference.

Mercedes Gale | 4YaParty Weddings & Events

July 18, 2026

I am making a pledge to continue to sell ethically to reassure my clients that we will always be transparent and clear in the way we market and sell our business services.

Kate Beddow | Kate Beddow

July 18, 2026

I am making the pledge because I am tired of manipulative sales techniques and fake claims from companies. I believe in honesty and great customer service.

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