Pledgees.
Danika Stochosky | Danika Ess Copywriting
June 11, 2024
I think that marketing is a world that becomes more impactful when we are transparent. We can lead people to solutions to the problems or pains they are experiencing when we understand their pains. Conversion copywriting could also be called compassionate copywriting because we are always putting the customer first. It's a win-win for both business owners and their clients.
Samantha Chua | Sincere Copy
June 11, 2024
I am making the ethical move because I genuinely believe we can use our influencing power for good. I'm tired of predatory practices like scarcity marketing and "income claims marketing". I'm also disconnected from the "hustle" culture that prides quantity and cheap, mass production, over quality and thoughtful products. I believe in creating genuine connections, basic decency, honest marketing and business practices.
Heather Carlson
May 31, 2024
I’m taking the ethical move pledge because I value honesty & integrity in all things. I’m committed to being an ethical small business owner and a conscious consumer. Here's to creating genuine connections with clients and customers, while prioritizing transparency and authenticity.
Elena Pintus
May 29, 2024
I'm taking this pledge because I'm horrified at the amount of unqualified coaches and self proclaimed healers and "therapists" who claim to be able to help people heal their trauma, when they have no proper training, supervision or insurance, and as a result they end up doing a lot of damage. I'm also taking this pledge because I'm tired of the amount of manipulation, gaslighting, false promises and ridiculously inflated prices in my industry.
Lisa Martin | | Lilly Blu And Grace
May 24, 2024
I believe in being honest & transparent in all I do because it matters that I don't BS my clients & audience
Lisa Martin | Lilly Blu And Grace
May 22, 2024
I pledge to always put people & their hearts before money, because that is how my heart works, connection, integrity, transparency are 3 of my values, I don't believe in hustle or BS marketing tactics, I promise with me what you see, is what you get, a northern girl with grit & grace running through her veins, who will always put you, your heart, and your dreams & vision first, because being a heart led solopreneur is a calling, not just a business.
Safiya Allaf | Safiya Allaf Copywriting
May 20, 2024
I am making the ethical move because as a sustainable copywriter, I'm responsible for the words my clients use to market themselves (and the words I choose to market myself). I want to elevate the brands and businesses that are doing good, with good ethical marketing practices. After all, it would be a bit hypocritical to manipulate people into buying a product that's doing good for the planet and the people, right?
Aurora Morfin | Aligned Beings
May 20, 2024
I am taking the ethical pledge because I see it as a step into the direction I want to see the world moving. A direction where we care for each other as humans beyond a mere transactional move. I want to make sure the social capital keeps raising. Because my heart knows another world is possible.
Demi Heussy | My Planner Friend
May 16, 2024
Our commitment to ethical marketing aligns with our mission to make marriage proposal planning accessible, stress-free, and meaningful for everyone, everywhere. We believe in breaking the cycle of consumerism and focusing on what truly matters: creating authentic moments that people will remember forever.
Dave Jarrold | Lasting Impact Ltd
May 11, 2024
I'm exhausted and disillusioned by all the underhand sales tactics that are used so frequently today. I genuinely want to support people, teams and organisations, but when I reach out I feel like there's a barrier of cynicism that's a result of these unethical practices. I'm also concerned that I'll get sucked into these ways of approaching marketing, and I want to resist that. I want to increase my awareness so that I don't, and I want to support the move to ethical and transparent ways f working.
