Pledgees.
Lucie Kirchnerová
October 22, 2021
I am making an ethical move because we all need more clarity and transparency in the oversaturated online market. I am tired of unrealistic promises and sales pressure that bring more stress than value to people.
Lyda Michopoulou
October 21, 2021
I am making the ethical move pledge because I am tired of seeing big life coaches out there aligning coaching to unethical marketing and making people believe that all coaches are using the same methods therefore we shouldn’t be trusted.
Victoria Turvey
October 21, 2021
I am making the move to ethical copy because I don’t want my clients to feel the way I feel when I’m told that my stuff “sucks,” and that the only way to make it better is to buy a course or pay for a service that I just didn’t want.
Jennifer Lachs
October 21, 2021
I am making the pledge because the online business and digital nomad world are full of “secret formulas” and sleazy marketing practices that make people miserable. But there’s a better way, we can be financially successful AND honest, kind and fair at the same time.
Jackie Sunga
October 21, 2021
I’m tired of manipulative sales tactics and I want to see a world where sales goes hand in hand with safety both for the buyer and the seller. I want to see more marketers embodying trauma informed marketing.
Victoria Hibbins
October 21, 2021
We are making the ethical move because consumers shouldn’t feel pressured into buying or being lied to for-profit; we believe in making the planet better and are passionate about being the change we want to see.
Sarah Oxley
October 20, 2021
As a copywriter and content creator I want the work I do to genuinely help people to make well-informed decisions. It’s time for the marketing industry to start putting consumer well-being before click-throughs and conversions.
Jennie Biltek
October 19, 2021
I am making the pledge because I am no longer interested in business and life as usual. It’s not working. There is a new way and that requires a group of people to commit to changing our ways of being.
Susana Boey
October 18, 2021
I pledge to run a marketing business rooted in integrity because consumers deserve the right to make fully informed choices without manipulation.
Nela Dunato
October 14, 2021
I’ve purchased online offers under pressure in the past, and I’m determined to never make people feel this way in my own business. I’m tired of marketers pushing income goals and subscriber numbers as the metrics business owners should be growing at all cost. Sacrificing your core values for money is not worth it. That’s not why I started my business. I’m very happy to finally see more people talking about this and honoring their values.
