Pledgees.
Vicky Newham | Venture Tax
August 8, 2022
I totally believe in integrity, my business is in an industry full off mis-selling and I am passionate about not being like that
Roger Hunt | Roger Hunt Life coaching
August 5, 2022
I want to make a stand against poor, unethical, and toxic business practices and contribute to a safer, simpler, ethical world.
Rachel Barkataki | Xylem Copywriting
August 5, 2022
As a copywriter, I must own the responsibility of marketing ethically, making sure that my clients’ clients are just as happy as my client.
Emily Ann Peterson | Peterson Resilience Consulting
August 5, 2022
I am making the ethical move for my clients, specifically those that are *religious trauma* survivors. They deserve my public commitment to ethical models of marketing and regenerative commerce. They deserve to 1) not get retraumatized and 2) see more examples of businesses *not* using evangelism, cult tactics, or missionary marketing.
Jennifer Rutherford | Ethical Housing Technologies
August 4, 2022
I am adding your badge to my pages because we are standing up for the buyer in the social and affordable housing sector in Australia which is the Community Housing Provider. I have been supporting the sector with helpful software and advice for 10+ years and what I have heard from providers who have put their trust and buckets of money into unethical businesses would make you cry. The word one manager I was speaking to was ‘traumatised’. Thank you for this initiative. Jen
Conny Graf | From Chaos to Peace Consulting Inc
August 2, 2022
I am making the ethical move because I am tired of being sold to in a manipulative way and as a finance and decluttering coach I never ever want myself to sell in a manipulative way. I don’t want to be part of the problem and I want to learn more how to do it better, help and be part of a better way.
Claire Cheyne | Wildflowers & Pixels
August 1, 2022
I believe that being successful in business doesn’t mean you need to use unethical or hard sales tactics. I want to provide a service to my clients without making them feel ripped off or unsatisfied.
Bonnie Wix | Bonnie Wix
July 29, 2022
I am a course creator and marketer, in my industry charm pricing is the norm. Everything is $27, $97, $297, $997, $1997. When I first came across the notion that charm pricing is unethical I was shocked. BUT it is how everything is priced. Then I thought about it and now completely agree. Any tactic that is used to manipulate and deceive your customer/client is immoral and unethical. How can you respect your audience if you also use manipulative tactics? You can’t. So I am making a pledge to truly respect my clients and be transparent on pricing and not use manipulative tactics for sales generation.
Kate Holly | Kate Holly Coaching
July 29, 2022
Part of why I became a coach is to help people think more critically and increase choice, not to persuade them to follow my agenda. I want to support a marketing culture where people are treated with respect, where they have an option to consent, where they are trusted to make the best choice for themselves without a sales person “handling their objections”, and where sustainable and thoughtful purchasing decisions are celebrated.
Brandee Nichols |
July 28, 2022
I am making the ethical move because I’m tired of feeling pressured to do things how others do them or according to “best practices.” I want to figure out my own best practices in a way that feels good (and ethical) to me.
