the ethical move

Pledgees.

Emma Leadley |

July 18, 2026

We are awash with false scarcity, countdown timers and high-pressure sales. It’s not sustainable for us as human beings, or for the planet.

Marcel Garz |

July 18, 2026

Media companies are more than ever pressured to generate clicks with content that is optimized according to audience engagement metrics, which often compromises journalistic standards. The societal costs of marketing practices that rely on clickbait, sensationalism, or fake news are enormous. I would like to help find better ways to finance journalism and help news media reclaim their role as the Fourth Estate.

Joshua Voon | Newfound Culture Limited

July 18, 2026

I’m making the ethical move for transparent, responsible, and honest marketing because I’m sick of the dodgy tactics and smoke-and-mirrors games that tarnish the marketspace. It’s high time to dispel the nonsense and demonstrate that integrity isn’t merely a buzzword—it’s the cornerstone of genuine business practice. It’s time to make a genuine impact in our communities by equipping consumers with honest information and fostering lasting trust.

Bud Johnston | Boxless ltd

July 18, 2026

Boxless pledges to be an ethical organisation because we believe in the power of integrity, responsibility and sustainability. As stewards of our planet and its resources, we recognise the importance of conducting our business in a manner that respects people, communities and the environment. Although we do not produce products we work with clients who do and make it our mission to get them to employ a culture of transparency and accountability. We are committed to making ethical decisions at every level of our operations. Our pledge is not only a commitment to our customers and stakeholders but also a reflection of our values and dedication to creating a better world for future generations. At Boxless, ethical business practices are not just a goal; they are the cornerstone of everything we do.

Emerson Delacroix Delacroix | Wellspring Healing Center, LLC

July 18, 2026

We are part of the ethical move by promoting the therapy techniques we use, listing conditions/topics we treat, and offering referrals to affirming therapists with other offerings and identities with the goal of connecting persons in the LGBTQIAPP+ community with mental and behavioral healthcare.

Ray Pastoors | True Green Hosting

July 18, 2026

We are passionate about an ethical, green web. And believe in spreading more kindness into the world.

stephanie rault |

July 18, 2026

I am pledging to the ethical move because I want to make my engagement towards ethical marketing as transparent as possible, and I want to share knowledge to people about how ethical marketing can exist.

Paul Stolle | Studio Stolle

July 18, 2026

I want to be part of the solution and change for the good.

Serena Pacifico | Activate Conscious Thinking

July 18, 2026

I am formally declaring our commitment because at ACT, we are driven by a visionary purpose: to reshape the business landscape, fostering a future where enterprises prioritize the planet and its people, leaving unsustainable practices behind. Our pledge is grounded in the conviction that genuine prosperity emerges from balancing economic progress with social and environmental welfare. We align our efforts with diverse Sustainable Development Goals, striving from poverty eradication to advocating for sustainable consumption

Tina Fischbach Fischbach | Tina Fischbach Life Coaching

July 18, 2026

I am making the ethical move because I believe in a world with less manipulation and consumerism, for the better of all of us.

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