Pledgees.
Kate Clarke |
July 18, 2026
I am making the ethical move because the old way of manipulation marketing has lead to a society of more more more and overconsumption that is destroying the planet and humanity. We can do better.
Karyn Kelbaugh |
July 18, 2026
Business owners are consumers too. If we don’t like being manipulated, then we should show it by walking the walk.
Justine Pattantyus |
July 18, 2026
I made this change late last year and want to pledge publicly because I don’t like being manipulated as a consumer. I believe that business can be a force for good, but to do this, our actions and the ways we run business have to be in integrity with our intentions.
Jonas Ellison |
July 18, 2026
I’m making the ethical move because it feels great to be up-front and non-dodgy to some of the most important people in my life – my customers.
Jessica Rober |
July 18, 2026
I am making the ethical move because I have long been tired of and bothered by many traditional marketing tactics, as they often feel unethical and sneaky to me. I don’t want to market that way to my own customers.
Jane de Vos |
July 18, 2026
I am making the ethical move as I am fed up with marketing campaigns from people trying to just get money out of people and then upselling at the last minute again.
Richelle Ludwig |
July 18, 2026
I am making the ethical move because I believe in honesty and integrity. I work with client’s to develop their self-agency, so why would I manipulate them into working with me. Consent is important to me.
Nicolet Groen |
July 18, 2026
I made the ethical move because I am tired of luring people into my courses with seemingly lower rates. I want to be an open and honest business owner with a clear pricing structure, great products and courses and excellent customer service and aftercare.
Jennifer Lo |
July 18, 2026
I am making the ethical move because I believe each and everyone one of us can do more to make a difference and make change and better choices. Not only have I been learning and growing on my own ethically minded journey for a while but there is always more. I make this promise to keep going.
Lisa Akers |
July 18, 2026
Because it just makes sense. Making the prices a few dollars or pennies less means that you are manipulating. I am a no-BS person, and I want to run my biz that way too.