Pledgees.

Jessica Lohmann |

July 18, 2026

I founded ethical brand marketing to help ethical brands create and implement an ethical marketing strategy that rocks. I inspire people to learn about ethical ways to market that go against the traditional ways of copywriting manipulation, competition battles, price wars, etc. I want ethical biz owners/marketing to have fun with their marketing and see marketing for what it truly is: Connecting with people who share similar values and want to support ethical brands…

Carole Amend |

July 18, 2026

Pledging to the ethical move feels like coming home to a loving, like-minded community. It is my conscious desire and expectation to be held accountable and to be in the service of contributing to the social change I wish to see in the world.

Huda Hamid |

July 18, 2026

I am making this ethical move because I believe that humans can make decision on what they should buy and not what they think they should get. Psychological numbers have gotten me into debts, so I know first hand how much of a pain they can be.

Natalie Dodd |

July 18, 2026

I will make the ethical move in order to break the cycle of customer manipulation and bad practice. I truly believe that brands and businesses should function in line with their Purpose – and everything must reflect this, including marketing. Old ways have to change so our future can be brighter. Businesses can, and must, be honest and more accountable.

Lacy Boggs |

July 18, 2026

I’m a content marketer and I want to be part of the solution!

Lynska Ramsteijn |

July 18, 2026

I myself recognise how I feel when I am quietly lulled into purchasing something after they have used techniques to make me feel vulnerable without their product. Uncomfortable and disjointed. Why the heck would I want to do that to my clients when I am there to make them feel empowered and worthy. I am not perfect, but if we don’t dream big – what are we doing?

Helen Harper |

July 18, 2026

I have been taught to sell in extremely unethical ways, and I felt very uncomfortable the whole time. It doesn’t line up to any of my values! Now I know there are “other ways” (i.e. being authentic, and true to yourself) I am all in!

Amy Kubanek |

July 18, 2026

I am making the ethical move because my business is based on empowering others and I want all the parts of my message to reflect that. I am tired of the subtle scarcity tactics used to sell products and services in the wellness industry.

Tash Morgan-Etty |

July 18, 2026

I’m making the ethical pledge because selling ethically should be the standard. The more we highlight the advantages of ethical marketing, the more both consumers and companies will be aware that there is a better way to buy and sell.

Sophie Keate |

July 18, 2026

I am making the ethical move to help create a more human-centric, socially aware and sustainable practice of marketing. The type that that could change lives.