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October is Global Diversity Awareness Month.
It is also Black History (UK), LGBT History, World Blindness, Dyslexia, and Down Syndrome Awareness Month (among others). It was Coming Out Day on October 11th.
Our intersections are complex, and the further away from the ‘norm’ we appear (or act), the more marginalized we become. ‘The norm’, of course, is artificial; created for profit. Because oppression is profitable. …This is not new to you.
What we are discussing at the moment is non-visible diversity. Visible differences only represent a small part in our myriad of intersections, though that small part bears the brunt of it. (it = oppression) So how do we create true diversity? How can we make it the norm? How can we recognize it and not make assumptions?
I’d love for all of us to publicly share the invisible struggles we have so we can normalize having them. Rarely are we alone in it. But that’s not safe for most of us yet, which means we need to build the space for conversation first.
Eventually, we’ll be able to check our assumptions before they turn into actions and navigate diversity more gracefully.
This is how we create a safe space at The Ethical Move:
This is the work. It’s not in the shiny examples of perfect Instagram stories and beautiful blog posts, but in how we truly embody diversity in every facet of our work.
Yes, sometimes we also talk about ethical marketing 😉
We’re Hiring!
We are looking for business owners who feel deeply passionate about ethical marketing to join our team 😄
The roles we are currently looking to fill:
There are a few requirements and please note: while we are working hard to be able to pay our team, at present we are all volunteers and these roles are unpaid.
Justice, Equity, Diversity, and Inclusion (JEDI) is at the core of everything we do, so we are focusing on people who are under-represented and have intersectional identities to expand an already rich mixture of perspectives.
We’d love to hear from you if you are interested. Just reply to this email to set up a chat – or send us a fresh one to hello@theethicalmove.org.
If joining our team is a bit much (though it is incredibly enriching), you can get involved by becoming a writer for our Medium publication!
We’ve set up guidelines for you to take a look at and learn about topics we’re looking for, our style, and what we require for inclusivity. Go have a look!
medium guidelines
We believe that using ethical marketing practices enables our clients to create sustainable businesses that focus on the lifetime of the relationship with their prospects. Not short term revenue objectives that take advantage of people using unethical marketing practices that aren’t in their best interests. By treating prospects with loving respect, everyone wins.– Tammy Martin, martingmarketing.ca
I am making the pledge because I work with parents and caregivers of young children, people who are already so targeted with harmful messaging and I don’t want to contribute to any shame, fear, or worry.– Charlotte Peck, charlottepeck.com
Find more pledgee WHYs on our website:
This month we’ve been thinking and talking about diversity, particularly in the context of visible and non-visible diversity. These are some of the resources we have revisited during our conversations.
The AndHumanity Brand Inclusion Framework
more resources
*We share resources to broaden our horizons, deepen our knowledge of our industry, and learn how to market ethically. The ethical move team does not agree with every opinion, nor do we claim to have found the best resources on the subject. What support or resources would you like to see from us? Send a reply and tell us!
Our new Intention Pledge is almost ready to be shared with the world and we are so excited!
We’re in the last throes of changing our website, writing content, and making sure you’re supported in this transition.
If you have already pledged, you will receive an email soon to explain everything and also give you the latest version of your badge, which adheres to accessibility guidelines about colour contrast and comes with premade alt text to use on your site.
Only a few more sleeps!!
Follow us on LinkedIn, join us on Discord – and check out our Medium Publication!
If you have a great topic to explore in an article, please send us your submission. We need all perspectives to make this work for everyone.
As always, thank you for following our moves!
We are so glad you’re here with us.
Your team at TEM
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