the ethical move

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Hello ethical movers!

It’s been a big year.

We’ve successfully built and launched our incredible community and have been managing a very dense, loud, changing (online business) world – along with the rest of you. It’s been… big.

Like so many others, we’re taking a break from the public until the new year.

Beyond taking a break to rest, we’ve been reviewing how we run our organization as a whole. Instead of chasing goals and projects in 2023, we’ll be focusing on joyfully cultivating what we’ve already created.

You’ll might notice a slower pace in some areas in the shape of fewer posts and emails – or maybe not! The point being: we’ll be listening to our own rhythm instead of external pressures.

How would your work look if it was free to follow curiosity instead of a predetermined schedule?

That’s what we’ll be exploring in the new year.

the ethical move news.

The brilliant academic + tech genius Maria Arango Kure is offering a TEMC workshop in the new year:

‘Can your website be cookie-less? Building with a privacy mindset’

Tuesday, January 17th at 8am PST / 5pm CET

Maria will go over the stories of three of their actual clients. They represent three stages people go through on their way to a privacy mindset, and how it applies specifically to cookies. You’ll be able to self-identify who you relate to the most and therefore what stage of the process you are in. For each of the stages, we will go over specific steps and information to help people move on to the next stage.

This workshop is free for members of The Ethical Move Community.

If you’re not a member (yet), registration cost to attend this workshop is $25 CAD + booking fee. A recording will be available for everyone who can’t make it live.

get involved

our medium.

Amidst the feelings of scarce resources in the world, our own time, maybe even financial changes in a market that feels so loud and noisy, yelling more, more, MORE! ..this piece brings an important stance on what we can do to not follow the eternal shoulds.

Read Is your marketing perpetuating Scarcity Capitalism?’, written by the wonderful Kate Holly in the spring of this year.

our medium

pledgee highlights.

Let’s put an end to the silent norm of predatory marketing tactics. Customers deserve honesty, transparency and equity in access to solutions we offer. Anything less and we will only be reinforcing oppressive systems and proliferating patterns of unhealthy consumerism. I will adhere to inclusive, equitable and ethical marketing and sales practices that honor the person, not the sale. Even if that trading away a certain level of profitability.
– Sandra Camacho,
I am sick of seeing people lying and being lied to en masse for the sake of dollars. I want to see more marketing that is transparent, genuinely well-intentioned and delivered with humility.
– Jen Clark,

Find more pledgee WHYs on our website:

Our pledgees

what we’re reading right now.

  • The Gender Dysphoria Bible, a living document. In their words: “The purpose of this site is to document the many ways that Gender Dysphoria can manifest, as well as the numerous forms of gender transition, in order to provide a guide for those who are questioning, those who are starting their transgender journey, those already on their path, and those who simply wish to be better allies.”
  • Podcast by Louiza ‘Weeze’ Doran + Trudi Lebron called ‘That’s Not How That Works’: an exploration of diversity, inclusion, and equity and how these things show up, (or don’t) in their personal and professional communities
  • Why I Don’t Care About Your Flight Emissions, a video about how shame and guilt is weaponized in the conversation about climate change
  • Data Privacy Directory – if privacy and cybersecurity are your priority, you’ll enjoy this directory
  • Tara McMullin on busyness: Busyness Decoded: How to Limit What You Say “Yes” To

*We share resources to broaden our horizons, deepen our knowledge of our industry, and learn how to market ethically. The ethical move team does not agree with every opinion, nor do we claim to have found the best resources on the subject. What support or resources would you like to see from us? Send a reply and tell us!

more resources

what we’re working on.

We’re slowing down and wrapping things up for our break.

If your review + plan for the new year is showing some open slots for volunteering – we’re still looking for help in the following roles:

Community host: hosting events and engaging our members in thought-provoking conversations – located in UTC-4 to UTC-8 time zones.

Virtual assistant: checking our inbox and social comments/DMs, working with ConvertKit, editing + uploading event recordings, making small changes to our WordPress website as needed.

Have a lovely transition to 2023! We’ll see you on the other side, hopefully well rested and re-energized. 👋

We are always here for the conversation.

If you have questions, suggestions, or an idea to share, reply to this email or reach out at If you come across a tactic that you wish someone would take a look at, please send an email to

For more ethics in your life, join The Ethical Move Community, follow @theethicalmove on Instagram and Facebook – and check out our Medium Publication!

If you have a great topic to explore in an article, please send us your submission. We need all perspectives to make this work for all humans.​

As always, thank you for following our moves!
We are so glad you’re here with us.

the ethical move.

follow our moves.

We will only use your email to send you newsletters for the ethical move. Read our privacy noticefor more information.

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the ethical move