Gianfranco Fagotto | Gianfranco Fagotto.

I am making the ethical move because I believe that ethical marketing is essential for building genuine, lasting relationships with customers. In a world where manipulative tactics and deceptive practices are all too common and shameless at times, it’s crucial to prioritise honesty, transparency, and respect. By committing to this pledge, I want to promote a culture of integrity within the marketplace, where the well-being of individuals comes before profits.

I want to be part of a movement that challenges the conventional approach to selling, fostering trust and empowering consumers to make informed choices. It’s not just about doing business; it’s about doing what’s right for the greater good. By adhering to these principles, I hope to contribute to a more ethical and responsible marketing landscape, one where every interaction is rooted in fairness and respect.