the ethical move

Dave Jarrold | Lasting Impact Ltd.

I'm exhausted and disillusioned by all the underhand sales tactics that are used so frequently today. I genuinely want to support people, teams and organisations, but when I reach out I feel like there's a barrier of cynicism that's a result of these unethical practices.

I'm also concerned that I'll get sucked into these ways of approaching marketing, and I want to resist that. I want to increase my awareness so that I don't, and I want to support the move to ethical and transparent ways f working.

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the ethical move