the ethical move

Brad Jones | Carefully Crafted.

We believe in the power of marketing to influence people’s decisions, shape their actions and create meaningful change. However, we also understand that this power can be abused through manipulation or deceptive practices. That’s why we are taking a stand against unethical marketing tactics by pledging to practice ethical, transparent, responsible and honest marketing. We are committed to creating marketing that is truthful and beneficial, rather than manipulative. We hope this pledge will help start a conversation about responsible marketing practices, challenge our assumptions about how we sell, and ultimately lead to greater trust between consumers and businesses.

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the ethical move